What is Growth Hacking?
Growth Hacking. It’s a term we hear a lot these days. You can hardly ignore it. But, what does it exactly mean? Growth Hacking is a continuous process of fast data-driven experimenting with different marketing channels. This way you can grow your business in the most effective and efficient way.
Growth Hacking versus traditional Digital Marketing
You could see Growth Hacking as Digital Marketing 2.0. Traditional marketing techniques unfortunately no longer suffice. These channels have become quite saturated and require a high budget. With Growth Hacking you will first experiment. Figure out what works and what doesn’t. The focus lies on data analysis and continuous optimization of a product or service. This intensive bootcamp helps you understand your target group and respond quickly to the changing needs of the customer.
Why Growth Hacking bootcamp?
Growth Hacking isn’t just a buzzword. It is with reason called the Holy Grail within the startup world. Look at companies like Uber, Dropbox, and Airbnb that can no longer be ignored in our daily lives. These startups growth hacked their way to success and grew exponentially within a very short time. However, this doesn’t mean that Growth Hacking only works for startups. Especially the established, larger companies can benefit tremendously from this working method. Nowadays, one successful 'old school' marketing campaign isn’t enough. Training in the field of innovation is necessary to develop a product or service that the customer actually wants. Staying behind just isn’t an option anymore.
Curious how former participants apply their learnings in corporates? Read the blog that Tom from ABN Amrbo wrote about this here.
What will I learn?
During this two-day training, you will be trained in professional Startup-mindset, skills, and hacking tools. You will learn the process of fast data-driven experimenting via the AAARRR framework (Awareness, Acquisition, Activation, Retention, Revenue, and Referral). And many more useful tools that you probably never heard of before. No worries, Growth Hacking is fun! And seeing your company grow – even more. The bootcamp training is an interactive course that consists mainly of learning by doing. So, after this intensive bootcamp you can immediately get started on implementing the Growth Hacking techniques within your own company. Everyone can learn it. So can you!
The Digital Revolution
Lean Startup Method
Different types of innovation
Minimal Viable Product (MVP)
Goal Tree / KPIs
And much more!
People we've trained
Lead expert & Co-Facilitators
Innoleaps founded in 2013, Innoleaps helps large companies likeUnilever, Vodafone, Liberty Global, Philips, Rabobank, ING Bank, JDE,FrieslandCampina, Ahold Delhaize, Heineken, ING Bank, Rabobank, Vivat and many other Fortune 500 companies with: Developing an innovation portfolio, Business model innovation, “Thinking and Acting like startups”; Corporate StartupEngagement; Shifting from a managerial to an intrapreneurial culture; Enabling open innovation.
Founded in 2010, Startupbootcamp is a global accelerator that operates industry focused startup accelerator programs. We currently run 21 programs in 17 cities across the globe incl. : Amsterdam, Barcelona, Berlin, Cape Town, Chengdu, Istanbul, London, Melbourne, Mexico City, Miami, Dubai, Mumbai, New York, Rome, and Singapore. Startupbootcamp programs run in different industry verticals, including FinTech, Insurtech, CyberSecurity, Commerce, Smart City & Living, Smart Transportation & Energy, IoT, A.I, Foodtech and Digital Health. As of 2017, we accelerate 200+ startups per year.
Founded in 2015, The Talent Institute empowers Innovation & Transformation through Talent & Training. Innovation is driven by people, therefore we started The Talent Institute to train and educate employees and new talents in the Skills, Tools, and Mindset of Innovation. Over the last years, we trained over 2500+ employees of big firms and developed different Talent programs that helped accelerate Innovation and Growth teams. From startups and scale-ups to Innovation teams in big multinationals.
In The News
Frequently Asked Questions
What makes this Growth Hacking Bootcamp unique?
The Talent Institute is part of the innovation ecosystem We Empower Innovators, together with Startupbootcamp, Europe’s most well-known startup accelerator, and Innoleaps, a worldwide corporate innovation accelerator. Over the past years, the three companies together have built a network of innovation, industry and entrepreneurial experts that is unmatched. This network gives The Talent Institute a unique position as a talent development institution. The Talent Institute is an innovation and digital talent accelerator. With the Growth Hacking Traineeship, we train graduates to become Growth Hackers and to kickstart their career in the field of Digital and Experimental Marketing. Over 350 young professionals and companies have participated in our program with many more to come! During the Young Digital Innovator Program, we assist corporate companies by placing a Growth Hacker or Innovator in their innovation team to guide them through the innovation process. Over the past few years, TTI has worked with many and diverse (international) companies. The need to keep developing yourself as an employee (with often very limited time) within the innovative field of Growth Hacking has become more and more apparent for the companies that we work with. Therefore we also facilitate a 2-day interactive bootcamp to get you up to speed. The Growth Hacking Bootcamp by The Talent Institute is the right choice because we have years of experience, we can draw from a never-ending supply of expert knowledge and experience and we have proven this year after year. The Talent Institute can help you learn and develop by teaching you the right skills, mind- and toolset to keep up with the changes in your company and industry.
In what language will the training be facilitated?
The full course is initially in Dutch. But will be facilitated in English if international participants will also be present.
Can I sign up with multiple people?
Of course! A lot of times our participants sign up together or with a group of colleagues. In fact, we have a special deal when you participate with more people. Check our program for more information.
When is my registration complete?
Complete your registration process with our application form. Your registration is complete once you have received the confirmation email. If you have special requests please contact us directly.
How can I change or cancel my participation?
Unfortunately! Of course, it can always occur that it is no longer convenient because of an (unexpected) reason. This must always be submitted in writing 5 days in advance. View the terms and conditions.